My awesome yoga teacher Lara and her partner Roy opened their own Iyengar Yoga studio in St Mary Cray. I designed a logo and brand identity for them. The logo is a representation of both the Adho Mukha Svanasana pose (downward dog) and the roof of a house. They are combined to represent it being a yoga studio, a home, and a way of life. A dedicated space to live, work, learn and teach.
Mandarin orange provides the accent against a neutral backdrop, symbolising dedication to the tradition of Iyengar Yoga alongside consistent practice and an inclusive and attentive teaching style.